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 brandcameo Product Placement Awards | brandchannel's 2008 brandcameo Product Placement Awards | Brand in Film | Product Placement| brands | brand | branding news
brandcameo Product Placement Awards | brandchannel's 2008 brandcameo Product Placement Awards | Brand in Film | Product Placement| brands | brand | branding news
Given the widespread need for cars in almost every film, Ford's prevalence is not surprising, often coming in background or inconsequential shots—New York taxis, for example, are almost always Fords. But one area where Ford is making more than background strides is the prominent inclusion of its “oldy” new Mustang design. The new model has more-than-meets-the-eye showings in the recent hits ...
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'Sex and the City' Wins 'Whore of the Year' and Other Notable Product Placement Honors [Sex And The City]
Gawker: defamer — ... The soul-deadening imposition of commercial brands on your moviegoing experience got even more shameless this morning when the oft-overlooked ring of Hell know as "brandcameo" unveiled the winners of its fourth annual Product Placement Awards. You could probably guess at least most of the heavyweight competitors — your Apples, your Fords, your Manolos — from a glance at the last year's worth of releases, but that doesn't make the year's findings any less remarkable in context: The surveyors counted an average of 22.1 brands in each of the 20 films this year to ...

The Year's Best (Read: Worst) Product Placements
Pressed — ... Congratulations to the Ford Motor Co. for making suckers of us all. According to BrandChannel.com, Ford led all other brands in getting its products placed in feature films over the past year, often in slap-you-in-the-face obvious ways. Gosh, who doesn't love paying $11 to watch a commercial for American cars? ...

Top product placement films named; BK uses movies to find success
Movie Marketing Madness — ... product placements in the movies from 2007 to 2008. Sex and the City, Iron Man, I Am Legend and Cloverfield all made the list, with Sex and the City taking top honors for sheer volume, but also winning praise from respondents on how the brands were integrated into the movie’s story. On the other side of the equation was the odd pairing of an older LG handset and industrialist inventor Tony Stark in Iron Man. The full story can be found here Speaking of Iron Man, promotional deals featuring that movie and ...

Product placement.
IFC: Indie Eye — ... Incidentally, Brandcameo's Product Placement Awards are trying to stake out a spot in that depressing, if prescient, area, declaring the year's best and worst incidents of product placement, including "Iron Man"'s Burger King up/down: ...

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