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Television

Saturday Night Live

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usatoday.com - 2/3/2009

Is 'SNL' leasing its sketches to advertisers?

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Was "MacGruber" a Saturday Night Live sketch or Pepsi commercial? Depending on when you were watching television over the weekend, ...

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news.yahoo.com - 2/3/2009

Is `SNL' leasing its sketches to advertisers? (AP)

— news.yahoo.com — AP - Was "MacGruber" a "Saturday Night Live" sketch or Pepsi commercial? Is `SNL' leasing its sketches to advertisers? (AP)

Television

Saturday Night Live

Comments vote downundo vote up Vulture found this 2/3/2009found this

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feeds.feedburner.com - 2/1/2009

'SNL': MacGruber (sponsored by Pepsi)! Anyone find this funny?

— feeds.feedburner.com — If you found yourself fast-forwarding through last night's SNL -- and given the one-laugh-per-half-hour pace, why wouldn't you? -- you might've missed the three Pepsi ads masquerading as "MacGruber" skits (or were they MacGruber skits masquerading as Pepsi ads?). I've... 'SNL': MacGruber (sponsored by Pepsi)! Anyone find this ...

Celebrities

Saturday Night Live

Comments vote downundo vote up Rover found this 2/1/2009found this

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Pepsi paid for those MacGruber 'ads'
USATODAY.com - Lifeline Live — If you were wondering about those MacGruber " ads " that aired during Saturday Night Live and the Super Bowl, here's the story: All were paid commercials (not product placement) by Pepsi, made in collaboration with SNL producer Lorne Michaels, reports AP. Though they appeared to be sketches on SNL , they ran during allotted commercial breaks. NBC Entertainment Co-Chairman Ben Silverman said Pepsi paid full freight for the spots — which sold for about $3 million per 30-second spot during the Super Bowl. "They really made it very funny and obvious, so I don't think there ...