Kansas City - Plog - Studies in Crap: Letters to E.T.

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Paging Dr. Frankenstein [Short Ends]
Published 10/3/2008 by STV at Defamer
... · At least until Diablo Cody pawns her Oscar, Letters to E.T. is hands-down the standout thrift-store find of 2008. [The Plog] ...

The History Of Product Placement In Science Fiction [Product Placement]
Published 10/14/2008 by Charlie Jane Anders at io9
... of years. Kneel before our cool, refreshing smokes: But yes, E.T.'s focus on Reese's Pieces may well have been the first high-profile example of product placement in a science fiction movie. The media reported widely that M&Ms; had turned down the chance to be in the mega-hit, and Reese's Pieces reaped some extra publicity from all the coverage. The candy's sales spiked 65 percent after the film came out, and kids wrote to Steven Spielberg with fan art that featured Reese's Pieces prominently: ...