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Preemptive Ass Covering
Crabbie's Hollywood —
... Michael Bay thinks Paramount isn't doing a good enough job promoting his new loud brainless summer extravaganza Transformers 2. "I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist,'" the director ranted in an email to studio chief Brad Grey. Bay specifically ripped the print campaign, calling it an "abject failure." And believe me, this guy knows from abject failures: he made The Island. ...
Michael Bay criticizes 'Transformers 2' campaign
News Briefs —
Michael Bay criticizes 'Transformers 2' campaign Transformers 2 director Michael Bay is taking Paramount to task for the way the studio is promoting his summer flick, name-dropping Steven Spielberg and Jerry Bruckheimer in a bitter email to executives, TMZ reports . The May 4 missive criticizes Paramount for an "abject failure" of a campaign: "...I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist.'" He goes on to say that Bruckheimer told him "a studio that does not make [the opening of a movie] an event.... will get ...
Michael Bay Attacks Paramount's Weak 'Transformers: Revenge Of The Fallen' Campaign
:: The Playlist :: —
... "I have been waiting, and waiting for the anticipation of an 'event movie' to make it into the 'public zeitgeist,' Bay supposedly wrote according to TMZ, who says they scored a copy of the memo. Bay calls the print campaign an"abject failure," with a "pathetic presence" in the L.A. Times and was unhappy with the film's almost non-existence at the the MTV Movie Awards. "So lame," he wrote (that sounds like something Bay would say, no?) ...
Michael Bay Blows Up English Language in Angry E-mail to Paramount
Vulture —
... look like the AP Stylebook. You can read the entire thing (subject line: Urgent NOTE FROM BAY) here, but below are the best parts: ...
Michael Bay In Poorly-Written Email Outburst… ‘Shock’?
Hecklerspray —
... “My good friend Steven.”
What an incredibly shocking and potentially calamitous turn of events this is. The world as we know it is likely to change forever.
Thing is, Michael Bay did seem to completely change his mind a month later, telling Paramount and co. they all did a great job and were his bessie mates. Probably even better than Steven and Jerry are.
Check out the emails on TMZ.
It was fated: Hasbro storms the multiplex
In Contention —
... for “Transformers: Revenge of the Fallen.” After all, what of substance can you really dig into, journalistically, when it comes to these films? An internal email that won’t matter in a week, if it even does after the weekend? ...
Shia the Beef Not Poking Mommy with His Salami
CelebNewsWire —
... Well, clearly. We knew that Michael Bay was pissed about Paramount's failure to promote Transformers: Revenge of the Whatever (Is that a low-budget indie movie? We've never heard of it), and having ...
MICHAEL BAY DEMANDS BIGGER MARKETING
FilmDrunk.com —
As of last week, Transformers Revenge of the Fallen was already accounting for 45% of all ticket sales on Fandango, even though it doesn’t open until this weekend. It now accounts for 83% of all ticket sales on MovieTickets.com. But as of last month, Michael Bay wasn’t happy with the marketing, and sent an angry, misspelled email to the heads of Paramount. From TMZ:
I’ve been locked away editing for six months, but I have been waiting, and waiting for the ...
Michael Bay Trashes 'Transformers' Marketing and English Language in Leaked Email
Cinematical —
... I sincerely hope that Michael Bay never retires from moviemaking to go live in a monastery or something, because the world would be far less entertaining without his histrionics. The latest saga comes via his e-mail account and TMZ. Back in May, Bay flamed Paramount Studios for failing to promote Transformers: Revenge of the Fallen to his satisfaction. According to Bay, he's encountering people on the street who have no idea that his Transformers sequel will be coming out this summer, and that the film has taken a back seat to Star ...
Michael Bay Points Finger at Paramount Over So-So 'Transformers' Marketing
Get The Big Picture —
... doesn't feel as big as it should. In an e-mail obtained by TMZ, Bay bashes the skulls of Paramount's upper management for failing to market the film properly and more aggressively. ...
Megan Sizzles in White on Shia's Arm at Transformers in LA
PopSugar —
... finally had its big LA premiere last night ahead of the movie's release tomorrow. Sexy in white Megan Fox and Shia LaBeouf were once again attached at the hip on the red carpet. Michael Bay may have been ready to pitch a fit about the sequel's promotional budget, but Shia and Megan have been making sure all eyes are on them as they ...
Michael 'Turd' Bay Wants 'Transformers 2' More Event-Like, Less Lame
I Watch Stuff - The Best Movie News Ever —
It should go without saying that Michael Bay is something of a turd. There's already plenty of turd evidence to support that theory, and I don't think anyone, including Bay himself, is really disputing the notion, but just in case you find yourself in a conversation where you need the additional support of a turdy email to prove that Michael Bay really is something of a turd, fellow turd TMZ has this report on a turdy email the director sent: ...
