The future of movies: Less kid stuff?

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Entertainment Weekly 's Mark Harris has several pithy things to say about so-called "niche " audiences in his "Final Cut" column. But this, IMHO, is the money quote: "Here's a genuinely surprising piece of news about the summer of 2008: In a season expressly designed to appeal to the hordes of kids who are out of school, two of the kiddiest movies so far, Speed Racer and Prince Caspian , ... [link]

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Baby booms and the death of kiddie films.
Published 6/22/2008 by noreply@blogger.com (Peter T Chattaway) at FilmChat
... words, that mammoth group of youngsters that has reliably fueled movie grosses for almost 15 years is now looking less kidlike: They're between 13 and 27. And getting older. And looking for movies that appeal to them. And they're really not going to like being called a niche.As Mark Steyn also likes to say, stability is an illusion and there is no such thing as the status quo; things are always moving in some direction or other. Could be interesting times ahead. (Hat tip to Joe Leydon for the Mark Harris "money quote".)

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