Why So Serious

Links (14)

No New Dark Knight Trailer Until… Sunday?! Bootleg Now Online!
Published 4/29/2008 by slashfilm.com at /Film
... Sorry guys, doesn’t look like we’ll be seeing the new movie trailer for The Dark Knight online tonight after all. The latest viral game has led everyone to a new directory on the WhySoSerious.com domain called “Happy Trails”. ...

No New Dark Knight Trailer Until… Sunday?!
Published 4/29/2008 by orfilms@gmail.com (slashfilm.com) at /Film
... Sorry guys, doesn’t look like we’ll be seeing the new movie trailer for The Dark Knight online tonight after all. The latest viral game has led everyone to a new directory on the WhySoSerious.com domain called “Happy Trails”. ...

No New Dark Knight Trailer Tonight
Published 4/29/2008 by Ryan Laster at If It's Movies
The viral marketing campaign for The Dark Knight was in full swing today with tons of people taking part in a huge scavenger hunt…which led us nowhere. After all was said and done, we found ourselves directed to this website with this image on there. I feel cheated. I don’t know about the rest of you, but after all of this went down today I was really expecting to see a trailer tonight. Now it looks like we are going to have to wait until Sunday…or until someone that was lucky enough to get their hands on it ...

Dark Knight Movie Trailer Shenanigans: Misdirection, Bootlegs and Laughing Clowns
Published 4/29/2008 by Neil Miller at Film School Rejects
... on whysoserious.com/itsallpartoftheplan. The viral puppets were then led on a scavenger hunt around their locales until they ended up at a movie theater, where they were shown the brand new movie trailer that was previously shown to audiences at the New York Comic Con. It was a trailer that we expected to have online this evening. Unfortunately, we had no such luck, so to speak. After a few more online games via the WhySoSerious site, we ended up on another page (found here), where we found the following: And that, unfortunately, is where I ...

No New Dark Knight Trailer Until… Sunday?!
Published 4/29/2008 at The Movie Fanatic Feeds
... Slash Film says: Doesn t look like we ll be seeing the new movie trailer for 'The Dark Knight' online tonight after all. The latest viral game has led everyone to a new directory on the WhySoSerious.com domain called Happy Trails . The clipping from The Gotham Times classified section is for a Fully Automatic Threading Projection System . The model in the advertisement, who has been doodled over in Joker make-up, says Now I Can Watch Moving Pictures Whenever I Want! The advertisement also says that an All-New Model will be Available This Sunday and that we ll be able ...

New Dark Knight Trailer? Psyche!
Published 4/29/2008 by Vic Holtreman at Screen Rant
... Below is the image that the next step in the viral campaign led everyone to, on this page: WhySoSerious.com/happytrails/: ...

Misleading Clues on New 'Dark Knight' Trailer Slammed, Bootleg Trailer Out
Published 4/29/2008 by AceShowbiz.com at Aceshowbiz.com - Entertainment News
... on the site didn't end up with the new trailer. Instead, it only unveiled another hint at the supposed release date of the video footage. As the clock behind the twelve U.S. presidents struck zero, the viral game that asked fans to follow the instruction hinting that they will uncover the trailer by doing so directed the fans to a new domain entitled "Happy Trails" . In it, fans can see a clipping of The Gotham Times' advertising section in which a model can be seen saying "Now I Can Watch Moving Pictures Whenever I Want!" and a big footnote mention "All New Model Available ...

Bootleg Trailer of "The Dark Knight"
Published 4/29/2008 by Jane Boursaw at Film Gecko
... The trailer is expected to be online Sunday at WhySoSerious.com/HappyTrails, but if you don’t mind the crappy quality, take a look at the bootlegged copy one fan took with a camera video. ...

The Joker's Defaced Dark Knight Trailer!
Published 4/30/2008 by Alex Billington at FirstShowing.net
... on Monday for The Dark Knight viral, you may have heard that one winner in each of the 12 cities received an actual 35mm copy of the new trailer. Besides being a pretty damn nifty gift, given studios usually never let anyone keep any actual film prints, everyone was excited that it featured the awesome new trailer. Unfortunately we won't be able to see a high res version of that new trailer until Sunday, however something interesting was discovered on the reels - every last frame has been defaced by the Joker! ...

Early buzz: Ice cream, 'Reaper,' 'Dark Knight,' TV comedies, more
Published 4/30/2008 by Whitney Matheson at USATODAY.com - Pop Candy
... Korine and his new film, Mister Lonely . - Random House is offering a free download of a Star Wars novel. (Thanks, Tim T.!) - Musician/producer Butch Walker has posted a review of Coachella on his MySpace page. (Thanks to Daniel B.) - Pop reader Chris C. attended the Transformers -themed BotCon last weekend and took these photos . - The Dark Knight trailer has leaked (of course), but I would just skip this story and wait for it to premiere here on Sunday. - If you thought the first Dark Knight trailer looked a little familiar, ...

No Dark Knight trailer, just a continuing game; Plus a funny trailer comparison and some cool international posters
Published 4/30/2008 by Chris at Movie Marketing Madness
... The new step is another branching off of WhySoSerious.com, this time titled Happy Trails. The page features a classified ad torn from the Gotham Times and re-done Joker-style with the promise that an all-new model would be debuting this Sunday. That makes sense in terms of a release of the trailer, which is said to be debuting theatrically in front of this weekend’s Iron Man. So we’ll just have to wait until then since, as I’ve stated before, I don’t post cellphone footage for various reasons. ...

Week in Review: The Late Edition
Published 5/4/2008 at RopeofSilicon.com
... How much money do you have? Well, bet the boys at Chevron have more . A couple of 3D lovers bash me and call me ignorant and then don't come back to elaborate (the Internet is a great thing). My guess they may not be old enough to attend my 21 and over theaters . Oh, and The Dark Knight is PG-13 and has " some menace " but not a lot. Iron Man is dominating the reviews and the box-office . The Dark Knight trailer should be here any second . Then there was a new Indy 4 trailer , a new Hulk trailer , ...

New Dark Knight Trailer in HD! - Did You See Two Face?
Published 5/4/2008 by Neil Miller at Film School Rejects
... Dent says, “You either die a hero, or you live long enough to see yourself become the villain.” As we’ve said before, while the story line of The Joker is going to be the main draw of this film, it is only the appetizer — the Harvey Dent / Two Face storyline is the main course, one that will lead us into the third and final film in Christopher Nolan’s trilogy. But that is all a discussion for another day. For now, enjoy the trailer above or head over to WhySoSerious.com/happytrails to download it in high definition. ...

Movie Marketing Madness: The Dark Knight
Published 7/17/2008 by Chris at Movie Marketing Madness
... in this campaign’s storyline, in no particular order. WhySoSerious: http://www.whysoserious.com/ Comic-Con report Cake report Personality Profile It’s All Part of the Plan Happy Trails My Hero ...