Yes, That Was an Arcade Fire Song in a Super Bowl Ad

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Yes, That Was an Arcade Fire Song in a Super Bowl Ad
Published 2/4/2008 at OH NO!!
... fans, but would Win, Regine, and the gang really sell their music to Rupert Murdoch so that he could advertise his football television program? No, no they wouldn't. Turns out Fox never even asked the band if they could use their song, and they certainly weren't given permission to do so. Right now, it's unclear if anything illegal took place, or if the Arcade Fire is owed any money from Fox. The matter is currently being reviewed by the band's camp. Source

Early buzz: Super Bowl talk, Conan, 'SNL,' 'FNL' and more
Published 2/4/2008 by Whitney Matheson at USATODAY.com - Pop Candy
... this year's Super Bowl ads ranked, according to our annual focus group. - Last night Fox used an Arcade Fire song during the game without the band's permission . - Another year, another halftime controversy: Did Tom Petty ...

News Ticker: Arcade Fire, Jay-Z, Frances Bean, Katharine McPhee
Published 2/4/2008 by Daniel Kreps at Rolling Stone : Rock and Roll Daily
... Arcade Fire are reportedly considering suing Rupert Murdoch and Fox after the network used their song “No Cars Go” to plug football in an advertisement without permission. ...

While You Were Wandering Around Times Square In Search Of News Cameras To Scream At
Published 2/4/2008 by Alex Blagg at Best Week Ever
... Indie rock nerds already hate sports enough as it is, so when you take one of their beloved Arcade Fire songs and stick into a Super Bowl ad without the band's permission, THERE WILL BE BLOOD. ...

Fox Sports Is Down With The Arcade Fire (So Much They Swiped One Of Their Songs For An Ad?) [See, I Knew A Bud Bowl-less Super Bowl Would Come To No Good]
Published 2/4/2008 by Jess Harvell at Idolator
... , those music geeks actually tuned to the Super Bowl may have noticed, as Pitchfork did, that this "NFL On Fox" promo is backed by the big finish of the Arcade Fire's "No Cars Go." Turns out it wasn't such an outre choice; the AF song fits the grunting gridiron heroics almost a little too well. And perhaps Fox's clever ad department didn't want to spoil the chocolate-into-peanut butter combination of epic Canadian indie rock and epic American sporting events by bothering to get the required go-ahead to use the tune? ...

Ephemeral Use: Arcade Fire join Minor Threat in Fox Sports' pantheon of indie "bumps"
Published 2/4/2008 at The Daily Swarm - The Swarm
... While Pitchfork was first to point out Fox’s use of Arcade Fire during the Super Bowl broadcast (“some kind of important televised sporting event happened earlier this evening” that they, too, were watching) and ...

Buzz News Roundup, 2/4
Published 2/4/2008 by BuzzSugar at BuzzSugar -- Entertainment hourly.
... Speaking of the Super Bowl, the Arcade Fire apparently didn't give permission for their song to be used in an ad for NFL on Fox, Pitchfork reports. ...