gawker.com - 5/8/2008
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Is ABC trying its hand at subliminal advertising? Check out this network lead-in for The View , with its brief flash of a teaser ad for another show. It may not be quick enough to qualify as "subliminal" technically (if you know the formal threshold, please comment), but it makes ABC's point: be prepared for an ad to flash unexpectedly in front of your eyes at any moment! Click to watch.
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ABC Uses DVR-Proof Subliminal Trickery to Promote 'The Mole'
Adrants —
... 'The Mole' At first I figured it was a screw up that often occurs when a local TV station switches from the national feed to its own local feed (or vise versa) sometimes causing tiny bits of the national feed to show but no. No, no, no. It's yet another DVR-proof promotional tactic designed to make sure you know ABC's The Mole is "watching." Hey, if ABC and all the other networks want to replace every :30 with a few of these, that's OK by me. Check out a video of the trickery here .
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